Services
Whether it's basic market research, help with your sales process, or navigating a change, you'll find a list of the fixed-price and ongoing coaching services offered by Lawn Care Consulting below. Reach out with any questions you may have!
Ideal Client Profile and Market Research
Discover exactly who your best customers are and where to find them. This comprehensive research package includes detailed demographic analysis, competitor insights, and custom ICP avatars to sharpen your marketing messaging. You'll gain clarity on your target market and a strategic foundation for all future marketing efforts.
Investment: $2,400 (one-time fee; recommended every 3 years)
Strategic Annual Marketing Planning
Get a complete marketing roadmap tailored to your business. Building on thorough ICP and market research, this service evaluates your current efforts, identifies untapped opportunities, and delivers a tactical plan with an actionable calendar. You'll receive conservative lead projections based on your current Customer Acquisition Cost, so you know what to expect from your investment.
Investment: $4,900 (recommended annually)
Fractional CMO Services
Gain executive-level marketing leadership without the full-time cost. As your Fractional CMO, I serve as your single point of contact for all marketing initiatives, managing vendor relationships, coordinating changes, and ensuring campaigns stay on track. Weekly check-ins keep everything aligned with your business goals.
Investment: Starting at $500 per week
Sales Process Evaluation & Recommendations for Improvements
Streamline your sales workflow and eliminate inefficiencies. Through collaborative sessions with your team, I'll document your current process, identify bottlenecks, and design an improved workflow that saves time and money. You'll receive clear documentation in both written and visual formats, ensuring your entire team can implement the changes effectively.
Investment: $1,500
Inside Sales Coaching
(Specifically for Lawn Care and Pest Control Companies)
Boost your close rate today! Using call recordings, I provide personalized coaching to help your inside sales reps capture essential information, set proper customer expectations, eliminate deal-killing language, and know when to close the sale. If I can't help your team achieve measurable improvement after 10-15 calls, you're free from the retainer, no string attached.
Investment: Starting at $500 per week
Company Culture: Discovery & Improvement
Understand what's really happening inside your company. Through confidential one-on-one interviews with team members, I'll identify what's driving employee satisfaction and what's pushing people away. You'll receive a detailed report grading your current culture health and outlining specific actions to improve retention and recruiting.
Investment: Starts at $500 (pricing adjusts based on team size)
Recruiting Strategy
Attract the right candidates consistently. I'll help you define your Ideal Candidate profile for each role, analyze your current recruiting efforts, and benchmark your compensation against local competitors. You'll receive a comprehensive strategy document with actionable recommendations to increase your competitiveness in the hiring market.
Investment: Starting at $2,000
Change Management Coaching
Navigate major business changes with confidence. Most change initiatives fail—but with proven strategies and hands-on coaching, you'll dramatically improve your odds of success. Through regular coaching sessions, you'll receive executable steps to help your team embrace changes to business structure, new software implementations, or process overhauls.
Investment: Starting at $50-$100 weekly (duration varies by project complexity)