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Media

Jay contributed an article to Pro Landscaper USA about techniques for effective recruiting. These include effective marketing, creating purpose, a career path, balance, company culture, and pay and benefits. 

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Jay was featured in the "Little Interviews" section of Pro Landscaper USA magazine. Where does he like to vacation? What is his favorite karaoke song? Read here to find out!

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Jay joins Daniel Fuller, an award-winning horticulturist, on the Plants Grow Here Podcast. They discuss employee relationships and how a healthy workplace culture helps you retain your top performing team members.  

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Jay appeared on the Green Side Up Podcast, hosted by Jason Lee and Jordan Upcavage. He discussed his career in the Green Industry, the impact of mentorship, effective marketing, and industry disruption. 

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While Jay worked for a Green Industry CRM, he was featured on the award-winning Plant a Trillion Trees Podcast. He discusses his career path in the Green Industry, and how good sustainability practices and good business practices work together. 

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Jay was featured on Green Industry Pros segment "Monthly Musings." This article discussed how to help address labor shortages for the Green Industry.

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This is Part 1 of a three-part series Jay wrote, and was published in SYNKD magazine. In this article, Jay explains the definition of Change Management and why it is so critical to your business. 

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In the final installment of the Change Management series Jay wrote for SYNKD, he explains how to complete your change process and cement those changes into your company culture and operations.

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In this article, Jay gives a sample situation in which a company has a change they need to implement, and how they could successfully navigate the change so the team members embrace the change. 

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This is Part 2 of a three-part series on Change Management that Jay wrote and contributed to SYNKD magazine. In this article, he explains in detail the first steps required to successfully implement change in your business. 

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Change can suck, but it doesn't have to. In this article published in Green Industry Pros, Jay lays out the framework for a successful change management process. 

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In this article, Jay shares why small changes that allow you to keep employees longer saves you money on your bottom line over the long run. 

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On this vlog from the Light Speed Social Agency, Jay discusses best hiring practices, using a marketing mindset to approach recruiting, and leveraging paid ads more effectively. 

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Jay joined the Grass Roots Podcast, produced by Green Industry Pros Magazine, to discuss how truly tighten up your employee recruiting and how to keep them. 

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Jay contributed technical expertise on the Spotted Lanternfly. This article discusses the history of this invasive pest in the US, it's life cycle, and best management practices. 

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Jay dives into the best practices you need to know to recruit the best talent in your market - and keep it. 

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Jay was one of twelve experts who contributed to the State of the Green Industry report published by Green Industry Pros Magazine in 2023. 

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Jay contributed to Green Industry Pros Magazine to talk about the value of utilizing Early Order programs to save a ton of time and money. 

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In this vlog, Jay joins Cody Owen from Light Speed Social Agency to discuss the best tactics and strategies you need to recruit and keep the very best talent in your market. 

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Green Industry Pros Magazine published the highlights of a blog series Jay wrote when working for SingleOps, which focused on establishing best practices for marketing your business. 

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In this article, Jay speaks with an expert to help Green Industry business owners get their ducks in a row for a transition when they retire or sell the business. 

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Did you ever wonder what you need to think about when looking for a software (or a new one)? Read this article to find out!

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Jay co-authored this article with Carla Policastro from Cycle CPA. It's a walk-through on how to set your service pricing in a way that ensuring profitability. 

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People tell you to get your business and messaging "online," right? But where? How? What works and what doesn't? Jay breaks down how you should approach digital marketing in this article. 

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Coming Soon

As Jay has new media to share with you, you'll find it updated here!

Green Park

Coming Soon

As Jay has new media to share with you, you'll find it updated here!

Green Park

This aged well...Jay was interviewed about what Green Industry trends consumers will expect in 2022. And reading it today, it's like he was seeing the future. Check it out for yourself! 

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Coming Soon

As Jay has new media to share with you, you'll find it updated here!

Green Park

Coming Soon

As Jay has new media to share with you, you'll find it updated here!

Green Park
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